Coca-Cola Japan, Inc. [J] has announced the introduction from April of the world’s first AR (augmented reality) application for smartphone which works together with vending machines. They’re developing these pioneer contents in partnership with AR Sankyoudai [J], and are also opening an introduction video on the member website Coca-Cola Park [J] in Japan. The video… Continue reading First Augmented Reality App Contents For Vending Machines By Coca-Cola Japan And AR Sankyoudai
Category: Marketing
Ameba Pigg Introduces Marketing Products For Drug Store Matsumoto Kiyoshi
CyberAgent, Inc. [J] has announced the sales of corporate advertisement products “Ameba Pigg Area Tie-Up with Matsumoto Kiyoshi” which promotes guidance and purchases at real shops, in cooperation with Matsumoto Kiyoshi, Inc. [J], via their 2D virtual space Ameba Pigg [J]. “Ameba Pigg Area Tie-Up with Matsumoto Kiyoshi” is a service which distributes free original… Continue reading Ameba Pigg Introduces Marketing Products For Drug Store Matsumoto Kiyoshi
Japan`s First Social Media Focused Competition Kicks Off
KOBE, September 16, 2012. After successfully holding the 2011 Marketing Competition Japan (MCJ), in which 24 teams from 12 different universities participated, the MCJ committee officially launched MCJ 2012. The organizers of the event expect more than 150 teams from 30 different universities (mostly from Global COE institutions) to compete in MCJ 2012.The competition will… Continue reading Japan`s First Social Media Focused Competition Kicks Off
Softbank and Disney Make AR Mickey Mouse Fan
Walt Disney Japan [J] is to distribute “AR fans” of Mickey Mouse at some shops who handle Disney Mobile On Softbank, as part of a Disney Mobile On Softbank summer campaign. This fan can show AR contents of Mickey Mouse. A special AR marker is printed on the fan, and when you view through the… Continue reading Softbank and Disney Make AR Mickey Mouse Fan
Play Game On Spreadsheet! Japanese Coffee-Soda Promotion
Japan’s beverage vendor Suntory’s new promotion site [J] for its carbonated coffee drink Espressoda [J] is an action game on web browser, which you can play at office, as the game looks like your are working on spreadsheets. Horizontal scrolling game with jump and obstacles, such like Super Mario, is built on financial tables and… Continue reading Play Game On Spreadsheet! Japanese Coffee-Soda Promotion
“Thanks Gift” Brings Users From Virtual Ameba Pigg To Real Shops
CyberAgent [J] has announced that they will release “Thanks Gift,” an advertising product which promotes the exposure to real shops, on their 2D virtual space “Ameba Pigg.” [J] “Thanks Gift” is an advertising product which presents the buyer of a business’ original item (virtual) sold or distributed within Ameba Pigg with a coupon which can… Continue reading “Thanks Gift” Brings Users From Virtual Ameba Pigg To Real Shops
Google Chrome Promotion With Hatsune Miku
Like US Google featuring Lady Gaga and Justin Bieber, Google Japan chose the most popular singer on Japanese web, virtual singing tool Hatsune Miku, a 61 seconds video which praises all involved creators. The playing count does not move up from 309, which might be from Japanese word-play 3(=Mi) 9(=ku). You may check the stats… Continue reading Google Chrome Promotion With Hatsune Miku