For the second year in a row, Asiajin is one of the participating group of the largest tech bōnenkai in Japan, Tokyo Biggest Tech Party Ever. We had more than 400 people last year, celebrating together during an epic evening. To stir things up a bit this year, we found a better venue and reached… Continue reading Join Asiajin at Tokyo Biggest Tech Party Ever
Do you think Zynga is the hot player in town? Think again. At yesterday’s DeNA press conference, Founder and CEO Tomoko Nanba gave some great insight behind the seemingly unstoppable success of her company. An incredible ARPU With 20m users in Japan, Mobage Town, the social gaming network could be considered a small player compared… Continue reading How DeNA Beats Facebook and Zynga
Twitter Japan is finally getting up to speed on how people communicate with their mobile phones in Japan. Contrary to what people think, SMS does exist in Japan. It’s just not used. It never had a real chance, having been buried by e-mail, which became the standard texting communication channel between users on their keitai.… Continue reading Twitter Japan Releases Email Notification
DeNA, the company behind one of the big three social networking sites in Japan, Mobage-Town (20m users in Japan), cannot be clearer on its current strategy. It’s called international expansion. Everyone is abuzz of today’s acquisition of Ngmoco, an US iPhone game developer for a staggering USD 400m. The big tide in social gaming is… Continue reading Will DeNA Crack The Japanese Code For International Expansion?