It is a year-end buzzword ranking season. Yahoo! Japan, Japan’s most popular search portal, though the backend search engine has been gradually switching to Google’s one (everyday more people report that their search results are the similar with the Google’s results), eventually gets the highest number of search volume in Japanese. Yahoo! Japan just released… Continue reading Japan’s Top Search Keywords in 2010 By Yahoo! Japan
Tag: Wikipedia
McDonald’s Japan Confuses “Wiki” and “Pedia”
McDonald’s Japan opened a new web campaign for its strategic product quarter pounder, which they desperately wanted to sell even by hiring buyers. The campaign site is named “Quarter Pounder Wiki“, on where there are several keywords are displayed in cloud style. By clicking each keyword, you can see fun contents. But how can this… Continue reading McDonald’s Japan Confuses “Wiki” and “Pedia”
Major Publishers Co-launch Non-UGC Encyclopedia Site
Asahi Newspaper, the Internet portal company EC Navi[J] and major publishers like Kodansha and Shogakukan jointly launched Thursday an online encyclopedia containing 430,000 words, which is called “Kotobank[J]“. The service is provided for free, and the joint venture expects to earn USD1M in FY2009 from Overture[J] ads appeared on the result pages of Kotobank. The… Continue reading Major Publishers Co-launch Non-UGC Encyclopedia Site
In Japan, Yahoo! does “Google Knol”
In English Web, No.1 Google tries to erode Wikipedia‘s territory by Knol. In Japan, interestingly, the champion portal Yahoo! Japan starts wiki based annotation service “Editable Related Info Area”(Kanren Johou Eria [J]) on their news site annex Yahoo! Japan News Topics. Here is the topic of “Beijin Olympic 2008” screenshot. You can see more than… Continue reading In Japan, Yahoo! does “Google Knol”