Tokyo-based smartphone ad-optimizer Nobot announced on Friday they had fundraised approximately USD1.3M from Japan’s largest VC firm JAFCO and Nissay Capital[J] who is an investment arm of Japan’s largest life insurance company.
Nobot was founded in April 2009, and has introduced a smartphone ad-optimization service called Ad-Maker. They’re currently distributing 100 million impressions per month, and expecting to gain it up to 1 billion impressions per month in the next fiscal year, the company’s CEO Kiyotaka Kobayashi says.
Prior to this round, Nobot has fundraised from Tokyo-based seed investor Samurai Incubate and Internet business-focused VC firm ngi group. Mr. Kobayashi says, the service is being mainly used by smartphone app developers in the US and European countries, and expecting to spread it out to Asian countries. They expect their revenue reach USD13M in their fiscal year of 2012.
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