In Japan, New Year’s Eve and the New Year holidays are the biggest events of the year, and it is similar in virtual worlds. CygerAgent‘s virtual world “Ameba Pigg [J]” sold a lot of virtual goods on the end of the year and the beginning of the year. The Japanese eat “Toshikoshi-soba” on New Year’s… Continue reading Virtual Economy During Oshogatsu (Japanese New Year) In Ameba Pigg
Earlier this week, Japanese mobile social gaming juggernaut DeNA added a new pricing plan to its super-popular Mobage-town platform (which currently boasts 22 million users): users can now pay for virtual items through a monthly pricing plan. This first so-called Premium Course on Mobage consists of two offerings, one for the hit game “Kaitou Royale”,… Continue reading Social Gaming Platform Mobage-town Gets Monthly Price Plan For Virtual Items
Japan’s Ministry of Internal Affairs and Communications published an interesting report [PDF] about the country’s market for mobile content and services this week. According to the ministry, that market grew by 12% to hit 1.52 trillion yen ($17.3 billion) last year, including mobile advertising. The $17.3 billion breaks down into mobile commerce, which was worth… Continue reading Japan’s Mobile Web Market Now Worth $17 billion. Virtual Items: $500 million.