Continued from the previous post. ———- Excellent Award (Mobile Solution Category) Won by McDonalds Japan[J] and the JV, a McDonalds’ joint venture with NTT DoCoMo, with their customer relationship marketing project by using cellphone wallet and mobile apps. Every Friday they distribute virtual discount coupons for McDonald’s meals to participating members’ handsets, which is valid… Continue reading MCF Announces This Year’s Award-Winning Mobile Projects (2/2)
Tag: MCF
MCF Announces This Year’s Award-Winning Mobile Projects (1/2)
Last Friday, Mobile content forum (MCF)[J], a consortium of many Japanese mobile device developers and mobile app developers, announced this year’s award[J] winning projects, which were chosen from brand-new innovative projects that were released in the last twelve months. ———- Excellent Award (Mobile Content Category) Won by Weathernews, the world’s largest private meteorological company headquartered… Continue reading MCF Announces This Year’s Award-Winning Mobile Projects (1/2)