Weekly Diamond, Japanese business magazine featured Facebook for over 30 pages.

Weekly Diamond 2011-01-29

As you see, the magazine cover has a lot of Facebook icons which were asked on Facebook by the editors. The first page shows applied readers' Facebook icons, too.

The sections are "What is Facebook?", "Facebook Guide to start today" and "How you individual/company should use Facebook".

How they feature the service, and make icon covers, are exact replay of what they did for Twitter one year ago.

Weekly Diamond 2010-01-23

The rival magazine Weekly Economist took up Facebook as main, similar articles structure with little less pages.

Weekly Economist 2011-02-01

Both magazine have comments from Taro Kodama, Facebook Japan country manager and Kenji Kasahara, Mixi CEO.

According to Socialbakers, the number of Japanese active users on Facebook showed better increase rate this year than before.

"The Social Network", the Facebook movie released in Japan in January, took a bitter start, but topped at the second week (then 3rd ranked last week), so the movie and these media coverage may affect well.

See Also:

Asiajin » Facebook will possibly fail in Japan

Asiajin » Facebook Sudden Surge In Japan By Notable Web Users - On the chart above, you see 100,000 users increase in October on the chart, but this one did not continue.

Author Information  @akky(Akky AKIMOTO) is one of the first pro-bloggers in Japan [J]. He also leads Asiajin, writes for Japan Times, does consultation for foreign companies interested in entering Japanese web market.

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