Q&A: What’s The Japanese Equivalent Of [enter foreign web service here]?

Are Japanese people using different websites than users in other countries? Back in July 2008 and 2009, we made two lists that showed some similarities and differences in usage, and now it’s time for a reboot.

Note:
We know that this list is highly subjective. We know that some sites are not identical in nature (but just similar) in some cases (Netflix-Posren, for example). Leave a comment if you want to know more or think one of these attributions is off.

I linked to the English versions whenever possible (see the [ENG] mark).

Here’s the list (in no particular order):

What is the Japanese equivalent of Tripadvisor?
4Travel.

Google?
Yahoo! Japan.
-> Since our first list in 2008, Google caught up in terms of search engine-related traffic and is now cooperating with Yahoo in Japan.

Wikipedia?
Wikipedia Japan.

Facebook?
Mixi.

Flickr?
Photozou.
-> Photozou, now a Zynga Japan property, plays in the same league as Flickr in Japan.

delicio.us?
Hatena Bookmark. [ENG]

MySpace?
MySpace Japan.

Digg?
Hatena Hot Entry.
-> Hatena lists up the “hottest” bookmarks by their users here.

LinkedIn?
No equivalent (many business social networks failed in Japan – look here for a list).

Twitter?
Twitter Japan.

Youtube?
YouTube Japan and Nico Nico Douga.

Amazon?
Amazon Japan.
-> Online mall Rakuten is actually Japan’s biggest e-commerce player.

dooyoo (price comparison engine)?
Kakaku.com.

Netflix?
Posren.

Quora?
No equivalent.

Youporn?
DMM.

Craigslist?
No equivalent (there is no culture for classifieds in Japan, which means an instant success for a “Japanese Craigslist” is next to impossible to achieve).

Yelp?
Tabelog and Gourmet Navigator.

Groupon?
Groupon Japan.

IMDb (Internet Movie Database)?
Nihon Eiga Database (Japan Movie Database).

Wall Street Journal Online?
Nikkei Online. [ENG]

monster.com?
Rikunavi.

Ebay?
Yahoo! Japan Auctions.

Alexa?
No equivalent.

Match.com?
Rakuten O-net.

Hulu?
acTVila. BeeTV from NTT Docomo on cell phones.

4chan?
Futaba (the original).

last.fm?
No equivalent.

Technorati?
Kizasi.

Yahoo! Answers?
Oshiete!goo, OKWave, and Yahoo! Chiebukuro.
-> OKWave is powering Oshiete!goo and a host of other Q&A sites in Japan.

Zynga?
Zynga Japan.

Deviantart?
Pixiv.

The Onion?
Kyoko Shimbun.

Allrecipes.com?
Cookpad.

Hotels.com?
Jalan.

Miniclip?
Yahoo Mobage. GREE and Mobage-town on cell phones.

Techcrunch?
TechCrunch Japan.

Huffington Post?
Agora.

tmz.com?
Zakzak.

Boing Boing?
Zaeega.

Gizmodo?
Gizmodo Japan.

Engadget?
Engadget Japanese.

In case you want to know more, please add a comment.

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Dr. Serkan Toto is a German based in Tokyo. Like us, he is passionate about introducing Japanese IT to the rest of the world. Full-time, Serkan works as an independent web industry consultant for hedge funds, venture capital companies and start-ups worldwide. He is also a writer for mega tech blog network TechCrunch, covering Japan-related technology and web trends. This is Serkan's website. Follow Serkan on Twitter here.

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Serkan Toto

Dr. Serkan Toto is a German based in Tokyo. Like us, he is passionate about introducing Japanese IT to the rest of the world. Full-time, Serkan works as an independent web industry consultant for hedge funds, venture capital companies and start-ups worldwide. He is also a writer for mega tech blog network TechCrunch, covering Japan-related technology and web trends. This is Serkan's website. Follow Serkan on Twitter here.

18 thoughts on “Q&A: What’s The Japanese Equivalent Of [enter foreign web service here]?”

    1. Maybe Rakuten Merumane, but not really popular. PayPal Japan also exists but regulations cripple individual-to-individual money sending services in Japan.

      There are also PayPal like service on cellphone offered both by Docomo and KDDI au.

        1. Rainy, yes, the comparison is a bit of a stretch, but I still think Pixiv comes closest (in terms of purpose, reach and engagement) to Deviantart in Japan.

    1. I name Dime(http://www.digital-dime.com/ ) as a Japanese Wired.

      There were Wired Japan, both online and paper long ago, and coincidently, their re-try was announced about ten days ago.
      http://wired.jp/
      http://wiredvision.jp/info/201101/201101131000.html

      This time, that Japanese Wired will be handled directly by Conde Nast’s 100% subsidiary.

      And thanks for flattering. 🙂 If we have Asiajin Japanese (in Japanese language), that might be a blog similar with TechCrunch in US.

  1. Would love to see a 2012 version of this with more vertical e-commerce sites:
    Birchbox – Glossybox.jp
    Zappos – Locondo
    Warby Parker – Oh My Glasses! (kind of – same market, different approach)
    Fab.com – Monoco.jp

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