Another Sekai Camera? KDDI’s Lab Unveils AR Cellphone App

Posted on June 25th, 2009 by Masaru IKEDA

Japan's second largest telecommunication company, KDDI introduced today an "augmented reality" cellphone app[J] allowing transillumination of the objects you shoot with a camera embedded on the phone. This new app is now available at the experimental lab menu[J] of the company's website.

Au's Augmented Reality App Demo

With a GPS feature and a built-in 6-axis force sensor, the app will detect where your phone is located and which direction it faces toward. Then the app shows you a picture associated with location and direction parameters obtained, which was previously shot by another person. A sequence of these processes makes you feel as though see the object through a wall in front of you.

In order to introduce interesting user experiences using this technology, the company intends to launch a photo sharing service called "Earth Album", and participating users will be allowed to share pictures to be used for the app's transiluminated images of the objects as though they were.

Author Information  Masaru IKEDA has co-founded several system integration companies and consulting firms in Tokyo. He has been contributing serial columns to nationwide newspapers and IT periodicals, also he's currently serving as tech consultant for several web companies. His biography is here. His private blog is here.

Tags: Cellular Phone, Company, Japan, New Service, Technology // 10 Comments »

  • http://i-penny.com/augmented-reality-heres-our-wishlist-of-apps-whats-on-yours/ i-penny

    s in the first place? Above: Tonchidot’s mysterious product hasn’t been heard from again since appearing at the TechCrunch 50 conference and some suspect it was never real. Reports of a large established Japanese mobile company developing the same kind of applicationsurfaced just this afternoon on Asiajin, one of the leading English-language tech blogs about Japan. Find My Keys or Car How about an app that lets you capture and remember the location of your keys, car, or anything else you might have trouble finding later? Konstantin Gonikman says

  • http://www.readwriteweb.com/archives/augmented_reality_heres_our_wishlist_of_apps_whats.php ReadWriteWeb

    s in the first place? Above: Tonchidot’s mysterious product hasn’t been heard from again since appearing at the TechCrunch 50 conference and some suspect it was never real. Reports of a large established Japanese mobile company developing the same kind of applicationsurfaced just this afternoon on Asiajin, one of the leading English-language tech blogs about Japan. Find My Keys or Car How about an app that lets you capture and remember the location of your keys, car, or anything else you might have trouble finding later? Konstantin Gonikman says

  • http://www.techdare.com Techdare

  • http://techterminal.info/augmented-reality-heres-our-wishlist-of-apps-whats-on-yours/ TechTerminal

  • http://www.emediaone.net/index.php/2009/06/26/augmented-reality-heres-our-wishlist-of-apps-whats-on-yours/ eMediaOne

  • http://www.iphoto.org/2009/06/another-sekai-camera-kddis-lab-unveils_29.html iPhoto | Digital Definition for Photographers

  • http://wilsonbroadcast.com/2009/06/videos-kddi-develops-new-%E2%80%9Caugmented-reality%E2%80%9D-cell-phone-app.html Wilsonbroadcast

  • http://bizzroot.com/?p=123#utm_source=feed&utm_medium=feed&utm_campaign=feed BizzRoot

  • http://www.mobilecrunch.com/2009/06/26/videos-kddi-develops-new-augmented-reality-cell-phone-app/ Videos: KDDI develops new “augmented reality” cell phone app

    [...] Asiajin Tweet ThisTipSHARETHIS.addEntry({ title: “Videos: KDDI develops new “augmented [...]

  • http://asiajin.com/blog/2009/07/28/wireless-japan-2009-mobile-innovations-are-out-there/ Asiajin » Wireless Japan 2009, Mobile Innovations Are Out There

    [...] products.   Following Tonchi-Dot’s Sekai Camera[E/J] (backed up by Softbank Mobile) and KDDI’s AR cellphone, NTT DoCoMo joined the race in developing AR-based products, which means all three Japanese mobile [...]

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