Smartphone Ad-optimizer Nobot Partners With Singapore-based Network BuzzCity

Nobot, a Tokyo-based tech start-up who has introduced a smartphone ad-optimization SDK called AdMaker that enables to display the best set from multiple ad networks for the iPhone/Android users, partnered with Singapore-headquartered smartphone ad network BuzzCity last Thursday.   App developers using Nobot's SDK will be allowed to distribute BuzzCity's ads without language barriers and currency exchanges.

This is the third partnership for the company following those with two ad networks such as CyberAgent's subsidiary MicroAd and LA-based (with backgrounds in Malaysia and India) ZestaADZ.

Nobot was founded in April 2009 and fundraised the majority of their capital from VC firm ngi group who's known for having invested in Japan's largest social network platform Mixi[J].


Author Information  Masaru IKEDA has co-founded several system integration companies and consulting firms in Tokyo. He has been contributing serial columns to nationwide newspapers and IT periodicals, also he's currently serving as tech consultant for several web companies. His biography is here. His private blog is here.