Japan’s national TV station NHK makes a leap forward in mobile broadcasting

Japan’s national TV station NHK is not just a broadcaster but also quite active in technology development. For example, the organization is driving forward the Ultra-HDTV format (7680 x 4320 pixels, also known as Super Vision), which is to be deployed in Japan 2015.

On the web, NHK first expanded to Youtube and starting today, the organization now also offers NHK Street, a mobile web video site. The service is only available to subscribers (315 Yen/2.90 USD/2.00 Euros per month) and can’t be accessed outside Japan.

The crucial point: Users will be able to view video in high quality on their handsets, similar to TV broadcasts. Images will be transmitted at a maximum of 30fps, supposedly the highest in the mobile industry.

Based on the new technology (dubbed “Media Cast Movie”), NHK is now also able to offer full-length broadcasts instead of short clips. The technology was jointly developed by Tokyo-based start-up Aquacast and powerhouse Hitachi.

The following two tabs change content below.
Dr. Serkan Toto is a German based in Tokyo. Like us, he is passionate about introducing Japanese IT to the rest of the world. Full-time, Serkan works as an independent web industry consultant for hedge funds, venture capital companies and start-ups worldwide. He is also a writer for mega tech blog network TechCrunch, covering Japan-related technology and web trends. This is Serkan's website. Follow Serkan on Twitter here.

Published by

Serkan Toto

Dr. Serkan Toto is a German based in Tokyo. Like us, he is passionate about introducing Japanese IT to the rest of the world. Full-time, Serkan works as an independent web industry consultant for hedge funds, venture capital companies and start-ups worldwide. He is also a writer for mega tech blog network TechCrunch, covering Japan-related technology and web trends. This is Serkan's website. Follow Serkan on Twitter here.

Comments are closed.