Google Puts Big Billboard Ad At Shinkansen Station To Promote Enterprise Use

Google started a promotion campaign that encourages corporate users to switch their BI (business intelligence) tool platform to Google Apps, which is called Go Google[J]. Go Google is the worldwide campaign, and the company displays a billboard ad at a location for each one of major cities around the world.   Here in Japan, a 6.6… Continue reading Google Puts Big Billboard Ad At Shinkansen Station To Promote Enterprise Use

Book Retailing Now Starts Digital Street Solicitation

On Monday, Kyoto-based catalog and mail-order clothing retail giant Nissen[J] launched a new promotion business using a digital signage display in partnership with the country’s second largest wholesaler in book and magazine distribution Nippan which has a nationwide dealership of 12,000 book retailers. Nissen will put the displays at the storefronts of 50 selected bookstores… Continue reading Book Retailing Now Starts Digital Street Solicitation