Honda Launches Ranking Site To Encourage Owners To Compete In Fuel-Efficiency
Posted on June 12th, 2009 by Masaru IKEDA
Today, Honda Motor launched a page, titled “Eco Grand Prix”[J], on its corporate website, which shows realtime ranking in fuel-efficiency of the company’s brand new hybrid vehicle “Insight” being driven nationwide in Japan.
A fuel-efficiency optimization system installed on each of the vehicles will automatically transmit data to Honda’s information analysis center, and it ranks the vehicle’s owners on daily fuel-efficiency basis.
As of June 10th, almost 1,500 owners have registered to disclose their records and to compete with the other owners.
The menu has some videos that show you how to get better mileage in driving a vehicle.
Author Information Masaru IKEDA has co-founded several system integration companies and consulting firms in Tokyo. He has been contributing serial columns to nationwide newspapers and IT periodicals, also he's currently serving as tech consultant for several web companies. See this for more bio.
His private blog is here. One Response to “Honda Launches Ranking Site To Encourage Owners To Compete In Fuel-Efficiency”
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[...] by Honda with a game website for promoting the company’s hybrid car named Insight. I wrote a story about this here on [...]