On Monday, Kyoto-based catalog and mail-order clothing retail giant Nissen[J] launched a new promotion business using a digital signage display in partnership with the country’s second largest wholesaler in book and magazine distribution Nippan which has a nationwide dealership of 12,000 book retailers. Nissen will put the displays at the storefronts of 50 selected bookstores… Continue reading Book Retailing Now Starts Digital Street Solicitation