Rakuten Switches Portal Search Backend To Google



Rakuten, Japan’s huge online mall, announced on 10th that they are to use Google search on their portal Infoseek Rakuten.
Infoseek Rakuten has been using Yahoo! Japan search backend, and requested Japan Fair Trade Commission to investigate if Yahoo! Japan-Google search alliance is antitrust.
Naver, Korean-originated search engine running Japanese search site, announced [J] on 11th that the new Infoseek’s image search is run on Naver’s engine.
Rakuten also agrees [J] with Google to use Google AdSense on several services, such like Infoseek, Rakuten Toolbar and Zenryaku Profile.

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