Yahoo! Japan Allies With CCC(Tsutaya), Japan’s Blockbuster

Yahoo! Japan, the nation’s largest web service, and Culture Convenience Club(CCC), who runs video rental chain store Tsutaya and the center of the reward point network T-point, announced their tight alliance today after the Tokyo stock market closed.

According to the release [J], Yahoo! Japan to merge T-ID, online ID for 40 million T-point card members into Yahoo! Japan ID. Yahoo! Point, virtual reward points given on many Yahoo! Japan services, will be merged into T-point.

Both companies are to set up a new subsidiary dedicated to manage this new T-point, planned to establish in October, to finish the integration 2013 Spring.