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GMO-VP Launches “F-Commerce” Fund And Invests In Platform Developer


On Friday, GMO Venture Partners[J], an investment arm of Shibuya-based web juggernaut GMO Internet Group, launched a private equity fund specializing in investing in start-ups who are developing e-commerce and ad services to be provided on the Facebook platform (a.k.a. F-commerce), which is called Social Ad & Commerce Technology Fund.   It has a JPY57M(=USD670,000) volume as of its launch and can be grown up to JPY2B(=USD23.8M) in the future.

As their first portfolio, they invested in Aratana, a tech start-up based in Miyazaki, a southern coastal city of the Kyushu Island.  The company has introduced an easy-to-use shopping cart system integrated for Facebook, which is called Social Gateway, and has installed more than 1,000 on-Facebook commerce pages for Japanese SMEs in partnership with social commerce integrators such as Sakuragaoka Works Inc. (previously known as Arcarna)

Example: A “F-commerce” page developed by Aratana for Rice-made cosmetic manufacturer Rice Force.

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February 2011 Japan IT Links (Part 3)


February? Yes. I am sorry for big delay. The earthquake made me forgot this. March version will come late, too.

Continued from (Part 2). Last part of February news which we did not write as a dedicated article.

Referred pages are all in Japanese, unless otherwise stated.

If you want to know any specific news more, but unable to find them in other English blog/media, please let us know.

Hatena Launces World Shortest 3 Letters Microblog Hatena Now


On April 1, Kyoto-based web service company Hatena released a new microblog service Hatena Now, which restrict users’ message at most 3 characters. Hatena called it “The world smallest nano blog” [J].

In 2009, we reported a nano blog chuitter.jp, which limits message by 14 letters, 1/10 of Twitter. However, Chuitter ceased after one year (probably domain expired).

Hatena Now got 7,000 users and 25,000 messages in a single day, however, they decided to close the service at the end of 1st, “to make the running time of the service the world shortest as well” [J].

Hatena has been running another microblog service Hatena Haiku, so I guess that there might be internal confusion of product management like Google has, seen on Google Wave/Buzz and Android/Chrome OS.

The last tweet by Hatena was “おわり”(O-Wa-Ri = end), which could have been 3 letters in English, too.