Search engine Baidu to offer e-commerce support in China for Japanese companies
Another case of Chinese and Japanese web companies shaking hands.
Chinese search engine Baidu is a super-power in its home market and has, as the company’s first regular service outside of China, launched a Japanese version (Baidu.jp) back in 2007.
Expectedly still struggling to gain market share from established players like Google and Yahoo, Baidu’s Tokyo-based subsidiary now plans to set up an infrastructure that helps Japanese small and medium-sized companies to do e-business with counterparts in China.
By the end of this month, Japanese companies will be offered a range of services, i.e. setting up China-friendly-websites or efficient advertising. Chinese customers will be able to pay via credit card or with Alipay, a payment system offered by Chinese e-commerce behemoth Alibaba.
Starting from 1.5 million Yen/USD/Euro (plus commission on product sales), Baidu and a partner company will create a completely translated site and also advise Japanese companies on their advertising strategy on the Chinese web.
Via Nikkei [registration required, paid subscription]
Author Information Serkan is a German based in Tokyo. Like us, he is passionate about introducing Japanese IT to the rest of the world.
Serkan is an author for mega tech blog network TechCrunch, covering Japan-related technology and web trends.
Follow Serkan on Twitter here. 
Discussion Area - Leave a Comment
You must be logged in to post a comment.