Glam Media enters Japan’s online ad market
Posted on August 19th, 2008 by Serkan Toto
First News Corp., now Glam Media. The world's largest female-oriented online advertising company will enter the Japanese web market as early as this month.
The Japanese subsidiary will be helmed by Yukihiro Yamamura as CEO. Yamamura-san was president of Excite Japan until June this year. Glam Media Japan plans to start full operations this fall.
The company is headquarted in Silicon Valley and already expanded into UK and Germany, opening offices in these countries. Glam Media primarily targets blogs regarded popular for females as well as online versions of fashion and "female lifestyle" magazines.
Author Information Dr. Serkan Toto is a German based in Tokyo. Like us, he is passionate about introducing Japanese IT to the rest of the world.
Full-time, Serkan works as an independent web industry consultant for hedge funds, venture capital companies and start-ups worldwide. He is also a writer for mega tech blog network TechCrunch, covering Japan-related technology and web trends.
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