Hello Kitty Guides Travelers In New App By Japan Tourist Agency

The Japan Tourism Agency [J] and NEC BIGLOBE Inc. [J] have released the iOS application “Visit Japan with HELLO KITTY,” an iOS application where Sanrio’s Hello Kitty acts as a tour guide for foreign tourists in Japan.
“Visit Japan with HELLO KITTY” is the Japan Tourism Agency’s app for lovers of Japan from other countries which has been developed as the first stage in promoting visitors to travel to Japan, and a kitty imaged after each location introduces the charm of each of the 47 prefectures of Japan in English.  It operates together with the device’s GPS location information, and when you operate the camera during your stay at any location, AR (Augmented Reality) Kitty contents associated with that area pop up, and it’s possible to take a commemorative photo together.

Translation authorized by VSMedia

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