First News Corp., now Glam Media. The world’s largest female-oriented online advertising company will enter the Japanese web market as early as this month.
The Japanese subsidiary will be helmed by Yukihiro Yamamura as CEO. Yamamura-san was president of Excite Japan until June this year. Glam Media Japan plans to start full operations this fall.
The company is headquarted in Silicon Valley and already expanded into UK and Germany, opening offices in these countries. Glam Media primarily targets blogs regarded popular for females as well as online versions of fashion and “female lifestyle” magazines.
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