{"id":8200,"date":"2010-04-25T13:56:02","date_gmt":"2010-04-25T04:56:02","guid":{"rendered":"http:\/\/asiajin.com\/blog\/?p=8200"},"modified":"2010-04-25T13:56:02","modified_gmt":"2010-04-25T04:56:02","slug":"gmo-ap-to-acquire-sanoh-from-unoh-to-obtain-mobile-ad-network","status":"publish","type":"post","link":"https:\/\/asiajin.com\/blog\/2010\/04\/gmo-ap-to-acquire-sanoh-from-unoh-to-obtain-mobile-ad-network\/","title":{"rendered":"GMO-AP To Acquire Sanoh From Unoh To Obtain Mobile Ad Network"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8201\" title=\"GMO-AP's Logo\" src=\"http:\/\/img.asiajin.com\/blog\/wp-content\/uploads\/2010\/04\/GMO-AP_logo.gif\" alt=\"\" width=\"121\" height=\"45\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8202\" title=\"Sanow's Logo\" src=\"http:\/\/img.asiajin.com\/blog\/wp-content\/uploads\/2010\/04\/sanow_logo.png\" alt=\"\" width=\"101\" height=\"28\" \/><br \/>\n<a href=\"http:\/\/www.gmo-ap.jp\/\">GMO Ad Partners(GMO-AP)[J]<\/a>, a web ad agency of Shibuya-based web juggernaut GMO Internet Group, announced it would acquire <a href=\"http:\/\/sanow.net\/\">Sanow Inc.[J]<\/a> who has been developing a behavioral targeting and content-match ad network for mobile.\u00a0\u00a0 Sanow has been a subsidiary of <a href=\"http:\/\/www.unoh.net\/\">Unoh Inc.[J]<\/a> who has developed several web application services including Machi-Tsuku (described in <a href=\"http:\/\/asiajin.com\/blog\/2009\/10\/28\/mixi-launches-social-app-service-for-cellphone-users\/\">this story<\/a>).<br \/>\nGMO-AP set up a new department to develop ad distribution platforms this month, and the company decided to use <a href=\"http:\/\/www.rightmedia.com\/\">Right Media<\/a> by Yahoo for PC-based ad distribution needs and <a href=\"http:\/\/neoad.jp\/\">NeoAd[J] <\/a>by Sanow for mobile needs.\u00a0\u00a0 In order to enforce the relationship with Sanow, GMO-AP will take stakes in Sanow to 100% by the end of this month.<br \/>\n(Author&#8217;s Note: Sanow stands for the left brain in Japanese, and its current parent company Unoh means the right brain.)<br \/>\n<strong>See Also:<\/strong><br \/>\n<a href=\"http:\/\/ir.gmo-ap.jp\/pdf\/release20100419.pdf\">Press Release: GMO Ad-Partners to subsidiize Sanow who develops ad network platform NeoAd [J,PDF]<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>GMO Ad Partners(GMO-AP)[J], a web ad agency of Shibuya-based web juggernaut GMO Internet Group, announced it would acquire Sanow Inc.[J] who has been developing a behavioral targeting and content-match ad network for mobile.\u00a0\u00a0 Sanow has been a subsidiary of Unoh Inc.[J] who has developed several web application services including Machi-Tsuku (described in this story). GMO-AP&hellip; <a class=\"more-link\" href=\"https:\/\/asiajin.com\/blog\/2010\/04\/gmo-ap-to-acquire-sanoh-from-unoh-to-obtain-mobile-ad-network\/\">Continue reading <span class=\"screen-reader-text\">GMO-AP To Acquire Sanoh From Unoh To Obtain Mobile Ad Network<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[9,17,24],"tags":[113,1387,2549,3213,3902],"class_list":["post-8200","post","type-post","status-publish","format-standard","hentry","category-company","category-japan","category-news","tag-ad","tag-gmo-ap","tag-neoad","tag-sanow","tag-unoh","entry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts\/8200","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/comments?post=8200"}],"version-history":[{"count":0,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts\/8200\/revisions"}],"wp:attachment":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/media?parent=8200"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/categories?post=8200"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/tags?post=8200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}