{"id":4339,"date":"2009-07-02T13:07:32","date_gmt":"2009-07-02T04:07:32","guid":{"rendered":"http:\/\/asiajin.com\/blog\/?p=4339"},"modified":"2009-07-02T13:07:32","modified_gmt":"2009-07-02T04:07:32","slug":"cnet-japan-to-be-a-part-of-asahi-newspaper","status":"publish","type":"post","link":"https:\/\/asiajin.com\/blog\/2009\/07\/cnet-japan-to-be-a-part-of-asahi-newspaper\/","title":{"rendered":"CNET Japan To Be A Part Of Asahi Newspaper"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4340\" title=\"Logo of CBS Interactive\" src=\"http:\/\/img.asiajin.com\/blog\/wp-content\/uploads\/2009\/07\/cbs_interactive_logo.jpg\" alt=\"Logo of CBS Interactive\" width=\"265\" height=\"51\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" title=\"Asahi Shimbuns Logo\" src=\"http:\/\/img.asiajin.com\/blog\/wp-content\/uploads\/2009\/04\/asahinewspaper.gif\" alt=\"\" width=\"167\" height=\"39\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4341\" title=\"Logo of CNET Networks Japan\" src=\"http:\/\/img.asiajin.com\/blog\/wp-content\/uploads\/2009\/07\/cnetnetworkjapan.gif\" alt=\"Logo of CNET Networks Japan\" width=\"156\" height=\"38\" \/><br \/>\n<a href=\"http:\/\/www.cbs.com\/sales\/\">CBS Interactive<\/a>, which is the parent company of <a href=\"http:\/\/www.cnet.com\/\">CNET<\/a>, and <a href=\"http:\/\/www.asahi.com\/english\/\">Asahi Newspaper<\/a> announced the two companies had agreed that the ownership of <a href=\"http:\/\/cnetnetworks.jp\">CNET Networks Japan[J]<\/a> would be completely handed over to Asahi Newspaper on September 1st.<br \/>\nCNET Networks Japan owns and runs several Japan-based tech websites including <a href=\"http:\/\/japan.cnet.com\">CNET Japan[J]<\/a>, <a href=\"http:\/\/japan.zdnet.com\/\">ZDNet Japan[J]<\/a>, <a href=\"http:\/\/japan.gamespot.com\/\">GameSpot Japan[J]<\/a> and <a href=\"http:\/\/www.tetsudo.com\/\">Tetsudo.com[J]<\/a> (a website for trainspotters.)<br \/>\nReportedly, Asahi will take on all 50 editorial and sales employees working with CNET Networks Japan.<br \/>\nIT news media Ascii says on the <a href=\"IT news media Ascii says on the website, Asahi used to be relatevely stronger on IT news compared to other Japanese news media.   In 1990s, the company set up a bureau in Silicon Valley and dispatch IT news correspondents there to keep updating IT news category for all day.  It launched a corporate website for the first time in Japanese news media industry, and was publishing several popular PC news magazines.  However, unlike other publishers such as Nikkei BP and IT Media, Asahi has no IT story in depth on the website.   Unlike Mainichi.jp, Asahi has no ability to attract website visitors.   Just as New York Times enforced its web business by takng over about.com, Asahi may have good ad sales, especially strong on IT industry, by taking CNET Japan.  But there used to be rumors that many editorial staffs have quit CNET after Lehman Brothers' shockwave hit the world market.  Ascii found an interesting comment on Asahi's market survey report.  NYT paid as much as JPY4.5B for taking over about.com, but it boosted NYT's web business sales as little as 2%.   It tells us how difficult web business is, and we need to keep our eyes on NYT's further steps to improve revenue.  Ascii Web Professionals http:\/\/ascii.jp\/elem\/000\/000\/432\/432612\/\">website[J]<\/a>, Asahi used to be relatively stronger on IT news compared to other Japanese news media.\u00a0\u00a0 In 1990s, the company set up a bureau in Silicon Valley and dispatch IT news correspondents there to keep updating IT news category for all day.\u00a0 It launched a corporate website for the first time in Japanese news media history, and was publishing several popular PC news magazines.<br \/>\nHowever, unlike other publishers such as <a href=\"http:\/\/www.nikkeibp.com\/\">Nikkei BP<\/a> and <a href=\"http:\/\/www.itmedia.co.jp\">IT Media[J]<\/a>, Asahi has no in-depth IT story on the website.\u00a0\u00a0 Unlike <a href=\"http:\/\/mdn.mainichi.jp\/\">Mainichi.jp<\/a>, Asahi has no ability to attract website visitors.\u00a0\u00a0 Just as <a href=\"http:\/\/www.nytimes.com\">New York Times(NYT)<\/a> enforced its web business by takng over <a href=\"http:\/\/www.about.com\">About.com<\/a>, Asahi may have good ad sales revenue, especially from IT industry, by taking CNET Japan.<br \/>\nBut there used to be rumors that many editorial staffs have quit CNET after Lehman Brothers&#8217; shockwave hit the world market.<br \/>\nAscii ended the story with an interesting comment quoted from Asahi&#8217;s market survey report.<\/p>\n<blockquote><p>NYT paid as much as USD45M for taking over About.com, but it boosted NYT&#8217;s web business sales for as little as 2%.\u00a0\u00a0 It tells us how difficult web business is, and we need to keep our eyes on NYT&#8217;s further steps to improve revenue.<\/p><\/blockquote>\n<p>How about the case of Asahi and CNET Japan?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CBS Interactive, which is the parent company of CNET, and Asahi Newspaper announced the two companies had agreed that the ownership of CNET Networks Japan[J] would be completely handed over to Asahi Newspaper on September 1st. CNET Networks Japan owns and runs several Japan-based tech websites including CNET Japan[J], ZDNet Japan[J], GameSpot Japan[J] and Tetsudo.com[J]&hellip; <a class=\"more-link\" href=\"https:\/\/asiajin.com\/blog\/2009\/07\/cnet-japan-to-be-a-part-of-asahi-newspaper\/\">Continue reading <span class=\"screen-reader-text\">CNET Japan To Be A Part Of Asahi Newspaper<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[9,17,24],"tags":[309,310,584,686,689],"class_list":["post-4339","post","type-post","status-publish","format-standard","hentry","category-company","category-japan","category-news","tag-asahi-newspaper","tag-asahi-shimbun","tag-cbs-interactive","tag-cnet","tag-cnet-networks-japan","entry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts\/4339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/comments?post=4339"}],"version-history":[{"count":0,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts\/4339\/revisions"}],"wp:attachment":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/media?parent=4339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/categories?post=4339"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/tags?post=4339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}