{"id":16837,"date":"2012-02-17T19:45:18","date_gmt":"2012-02-17T10:45:18","guid":{"rendered":"http:\/\/asiajin.com\/blog\/?p=16837"},"modified":"2012-02-17T19:45:18","modified_gmt":"2012-02-17T10:45:18","slug":"nottv-japan","status":"publish","type":"post","link":"https:\/\/asiajin.com\/blog\/2012\/02\/nottv-japan\/","title":{"rendered":"NOTTV: Japan Gets Smartphone-Only TV Channel (Video)"},"content":{"rendered":"<p><a href=\"http:\/\/asiajin.com\/blog\/2012\/02\/17\/nottv-japan\/nottv-logo\/\" rel=\"attachment wp-att-16842\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16842\" title=\"nottv logo\" src=\"http:\/\/img.asiajin.com\/blog\/wp-content\/uploads\/2012\/02\/nottv-logo.png\" alt=\"\" width=\"328\" height=\"98\" \/><\/a><br \/>\n<a href=\"http:\/\/mmbi.co.jp\/\">NOTTV<\/a> &#8211; that&#8217;s the name of a new mobile TV channel that could one day replace <a href=\"http:\/\/en.wikipedia.org\/wiki\/1seg\">1Seg<\/a>, the current TV and broadcasting standard for Japanese cell phones.<br \/>\nJapan&#8217;s biggest mobile carrier <a href=\"http:\/\/asiajin.com\/blog\/tag\/docomo\/\">NTT Docomo<\/a>, the country&#8217;s biggest ad agency Dentsu, and a handful of private-sector broadcasters are planning to launch NOTTV on April 1 this year. What&#8217;s interesting is that picture quality will be significantly better than with 1Seg and that NOTTV will be available exclusively for Android smartphones and tablets.<br \/>\nThe service consists of three different channels showing content such as news, sports events, TV series, etc. &#8211; 24 hours a day.<br \/>\nmmbi, a joint venture between Docomo and its partners, is planning to charge 420 Yen (US$5.30) per month for NOTTV, while 1Seg is free (owning a 1seg-compatible handset is enough). Users can only access NOTTV programs through devices supporting the new service (see the picture and video embedded below for the first two models).<br \/>\n<a href=\"http:\/\/asiajin.com\/blog\/2012\/02\/17\/nottv-japan\/nottv-devices-2\/\" rel=\"attachment wp-att-16841\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-16841\" title=\"nottv devices\" src=\"http:\/\/img.asiajin.com\/blog\/wp-content\/uploads\/2012\/02\/nottv-devices1-600x450.jpg\" alt=\"\" width=\"600\" height=\"450\" \/><\/a><br \/>\nmmbi explains why viewers need smartphones:<\/p>\n<blockquote><p>In this service, there are two types of broadcasting. One is real-time, which you can watch just like ordinary TV. The other is clipcasting, where files are sent to the smartphone. The files can be e-books, digital magazines, games, or applications as well as TV programs.<\/p><\/blockquote>\n<p>mmbi is aiming for a total of one million subscribers by April next year. NOTTV will initially be limited to the Tokyo, Nagoya and Osaka areas.<br \/>\nMore info in this video from <a href=\"http:\/\/www.diginfo.tv\/v\/12-0026-r-en.php\">Diginfo TV<\/a>:<br \/>\n<object width=\"560\" height=\"315\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/WWtFYh6v-xs?version=3&amp;hl=en_US\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>NOTTV &#8211; that&#8217;s the name of a new mobile TV channel that could one day replace 1Seg, the current TV and broadcasting standard for Japanese cell phones. Japan&#8217;s biggest mobile carrier NTT Docomo, the country&#8217;s biggest ad agency Dentsu, and a handful of private-sector broadcasters are planning to launch NOTTV on April 1 this year.&hellip; <a class=\"more-link\" href=\"https:\/\/asiajin.com\/blog\/2012\/02\/nottv-japan\/\">Continue reading <span class=\"screen-reader-text\">NOTTV: Japan Gets Smartphone-Only TV Channel (Video)<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[5,17,23,24],"tags":[947,2652,2664],"class_list":["post-16837","post","type-post","status-publish","format-standard","hentry","category-cellular-phone","category-japan","category-new-service","category-news","tag-docomo","tag-nottv","tag-ntt-docomo","entry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts\/16837","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/comments?post=16837"}],"version-history":[{"count":0,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/posts\/16837\/revisions"}],"wp:attachment":[{"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/media?parent=16837"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/categories?post=16837"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asiajin.com\/blog\/wp-json\/wp\/v2\/tags?post=16837"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}