Rakuten Announced Its Chinese Brand Name

Japanese e-shopping mall colossus Rakuten, who are cooperating with China No.1 Search Engine Baidu to open joint e-mall in Chinese web, disclosed their Chinese name [J]. The three Chinese letters, pronounced the same “Rakuten” are consist of original “Rakuten” in Japanese two letters and a new letter at the middle of original two. The first… Continue reading Rakuten Announced Its Chinese Brand Name