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	<title>Comments on: Dentsu iButterfly Experiments AR and Location Based Coupon Service</title>
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	<link>http://asiajin.com/blog/2010/01/22/dentsu-ibutterfly-experiments-ar-and-location-based-coupon-service/</link>
	<description>The Next Generation Internet Trends in Japan and Asia</description>
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		<title>By: Kā Japānā ar virtuālu tauriņu ķeršanu var ietaupīt naudu? Saistoša reklāmas iespēja: iButterfly. &#171; Digitālais bizness</title>
		<link>http://asiajin.com/blog/2010/01/22/dentsu-ibutterfly-experiments-ar-and-location-based-coupon-service/comment-page-1/#comment-3714</link>
		<dc:creator>Kā Japānā ar virtuālu tauriņu ķeršanu var ietaupīt naudu? Saistoša reklāmas iespēja: iButterfly. &#171; Digitālais bizness</dc:creator>
		<pubDate>Wed, 21 Jul 2010 16:00:45 +0000</pubDate>
		<guid isPermaLink="false">http://asiajin.com/blog/?p=7349#comment-3714</guid>
		<description>[...] Avoti: mobileart.jp, weareorganizedchaos.com un AsiaJin.com [...]</description>
		<content:encoded><![CDATA[<p>[...] Avoti: mobileart.jp, weareorganizedchaos.com un AsiaJin.com [...]</p>
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		<title>By: Is Apple banning location-based ads in iPhone apps?</title>
		<link>http://asiajin.com/blog/2010/01/22/dentsu-ibutterfly-experiments-ar-and-location-based-coupon-service/comment-page-1/#comment-2969</link>
		<dc:creator>Is Apple banning location-based ads in iPhone apps?</dc:creator>
		<pubDate>Fri, 05 Feb 2010 20:50:42 +0000</pubDate>
		<guid isPermaLink="false">http://asiajin.com/blog/?p=7349#comment-2969</guid>
		<description>[...] As ReadWriteWeb puts it, Apple taking an anti-advertising stance is &#8220;pure insanity.&#8221; Check out the iButterfly app in the video below. It&#8217;s just one example of how location-based ads in augmented reality apps can work. According to their Web site, iButterfly (which is free of charge through March 2010, if it remains in the App Store at all) allows the user to &#8220;look through the iPhone app to the town and find butterfly flying around. By shaking the iPhone like using a butterfly net, the user catches the virtual butterfly which carries coupons and contents related to the location.&#8221; [...]</description>
		<content:encoded><![CDATA[<p>[...] As ReadWriteWeb puts it, Apple taking an anti-advertising stance is &#8220;pure insanity.&#8221; Check out the iButterfly app in the video below. It&#8217;s just one example of how location-based ads in augmented reality apps can work. According to their Web site, iButterfly (which is free of charge through March 2010, if it remains in the App Store at all) allows the user to &#8220;look through the iPhone app to the town and find butterfly flying around. By shaking the iPhone like using a butterfly net, the user catches the virtual butterfly which carries coupons and contents related to the location.&#8221; [...]</p>
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		<title>By: Tech News Quickies Market Nut</title>
		<link>http://asiajin.com/blog/2010/01/22/dentsu-ibutterfly-experiments-ar-and-location-based-coupon-service/comment-page-1/#comment-2960</link>
		<dc:creator>Tech News Quickies Market Nut</dc:creator>
		<pubDate>Tue, 02 Feb 2010 17:41:21 +0000</pubDate>
		<guid isPermaLink="false">http://asiajin.com/blog/?p=7349#comment-2960</guid>
		<description>[...] Mobile Augmented Reality Apps   (Gigaom) Zagat To Go 3 App Offers Augmented Reality   (SFGate)     iButterfly &#8211; Only Japan, But Really Cool  App   (Asiajin)  [...]</description>
		<content:encoded><![CDATA[<p>[...] Mobile Augmented Reality Apps   (Gigaom) Zagat To Go 3 App Offers Augmented Reality   (SFGate)     iButterfly &#8211; Only Japan, But Really Cool  App   (Asiajin)  [...]</p>
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