Dwango releases 61 minute-ringtone, wants to be listed in the Guiness book of records

Dwango, the Tokyo-based company behind Japan’s uber video portal Nico Nico Douga and the ringtone for dogs, has officially filed an application to get listed in the Guiness Book of Records.

Why? The company has developed what they think is the world’s longest ringtone at 61 minutes and 40 seconds. Say what you want, but in my view, these guys are Marketing geniuses.

The ringtone became available just today (Japanese handsets only) and is free for users of the Dwango download package offer.

For Asiajin readers living in Japan and actually wanting to download the ringtone, here are the instructions for Docomo, au and SoftBank:

i-mode:
iメニュー→メニューリスト→着信メロディ/カラオケ→J-POP→dwango.jp☆取放題

EZweb:
au one→カテゴリ検索→着信メロディ・カラオケ・ボイス→J-POP→dwango.jpDX☆うたアリ☆

Yahoo! Keitai:
ケータイ:メニューリスト→着うた・ビデオ・メロディ→着信メロディ→J-POP・インディーズ→☆dwango.jpDX☆

Via ITMedia [JP]


Author Information  Serkan is a German based in Tokyo. Like us, he is passionate about introducing Japanese IT to the rest of the world. Currently, Serkan is Director of Marketing at iKnow!, a social learning platform. He is also an author for mega tech blog network TechCrunch, covering Japan-related technology and web trends.


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No Responses to “Dwango releases 61 minute-ringtone, wants to be listed in the Guiness book of records”

  1. links from Technorationore delle cronache, qualche tempo fa, per aver realizzato una suoneria udibile solamente ai cani. Io però il Guinness quasi quasi lo darei a chi ha voglia di restare 61 minuti e 40 secondi in attesa… ;) [ViaAsiajin]

  2. links from TechnoratiDwango releases 61 minute-ringtone, wants to be listed in the Guiness book of records

  3. links from TechnoratiDwango releases 61 minute-ringtone, wants to be listed in the Guiness book of records

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